The Company
Intelligence for strategic business decisions
About
IPlytics is an innovative market intelligence company headed up by a team of economists, computer scientists and engineers. Founded in Berlin in 2012, IPlytics offers an online-based market intelligence tool (IPlytics Platform) to analyze technology trends, market developments and a company’s competitive position. Our innovative IP Analytics software provides intelligence for strategic business decision making for companies of any industry.
IPlytics leverages the use of e.g. patent, standards or company data to calculate sophisticated statistical value and trend indicators. All data sources are publicly available and constantly updated to ensure transparency and up-to-date information. The underlying machine learning algorithm enables an intelligent linking, processing and visualization of comprehensive data sources. With IPlytics Platform, users can easily navigate, analyze, and drill down into information enabling in-depth market analyses or a long term monitoring of particular technologies or market segments. With only one click IPlytics Platform provides visual results on the latest technology trends, market positions and company performances. IPlytics cooperates with leading scientific research organizations such as Fraunhofer, TU Berlin, ParisTech or Northwestern Chicago to guarantee trustworthy and reliable data processing and data calculation methods.
IPlytics provides information on competitive market intelligence indicating technology trends long before companies publicly announce new products or acquisition.
Mission
We live in an information rich, digital world in which the interconnection of technology (e.g. Internet of things) is constantly increasing. With data becoming more accessible and searchable, companies find it increasingly difficult to draw conclusions from the abundant information. However the quickly changing environment often demands for immediate business decisions. Thus, companies are challenged everyday by critical technology investment decisions: Make or Buy? License in, license out? Invest or wait? Our mission is to provide quick, smart and trustworthy IP analytics to leverage insights on markets and technology. And all that on one platform with one click. IPlytics uses the power of big data to deliver actionable insights on patent values, technology trends and market developments. We provide the edge of information advantage to boost innovation activities and facilitate market success. At IPlytics we believe that smart IP analytics will accelerate the success of every business, and we are dedicated to that mission.
Vision
Our vision is that IPlytics will be the worldwide entity to provide data and analytics on technologies and markets that can be accessed via one single tool: IPlytics Platform. Providing access to a comprehensive database increases transparency and encourages innovative activities. We want to transform the future of market intelligence and radically change the way companies are interacting with business-critical information and data.
Management Team
Dr. Tim Pohlmann
CEO & Founder
Tim is a graduate of the University of Marburg Business School and University of Kent Business School with a major in technology and innovation management. After his studies, he received his PhD as a research assistant at Professor Knut Blind’s Chair of Innovation Economics at the Technical University of Berlin. Since then he works as an employee of the Law and Economics Group of patents at CERNA, MINES ParisTech. Tim has been involved in several studies on patents, standards and ICT markets for the WIPO, the European Commission and the Federal Ministry of Economics and Technology (BMWi). His idea to start IPlytics came during his PhD.
Rosann Brandt
COO
Rosann studied media with a focus on marketing communications in Berlin and Bonn. After graduating she worked for various marketing and communication agencies in Berlin and New York City, supervising communication strategies and public relations campaigns for companies such as Daimler and Hennes & Mauritz. During her tenure she was increasingly responsible for the brand launch and strategic marketing communication for new companies entering the German market as well as in charge of overall project supervision and project management.
Dmitri Gerats
CTO
Dmitri is a graduate of the Berlin Institute of Technology where he studied computer science with a major in intelligent systems. In course of his studies he focused on topics such as Information Retrieval, Semantic Search, Information Extraction and Recommender Systems. In his master thesis for which he worked in cooperation with the DAI-Labor Berlin, Dmitri developed algorithms for linguistic text document comparisons. Dmitri is CTO of IPlytics and manages the development team.